6 key terms to understand UX methodology

Do you want to delve into the world of UX design? Learn these basic concepts and take your first steps. We'll teach you!

29 Apr 2024. 15:02
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  • SME maturity
    All
    Topic
    1. Presencia Web
    Scope to digitize
    1. Relationship with clients

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Do you want to delve into the world of UX design? Learn these basic concepts and take your first steps. We'll teach you!

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6 key terms to understand UX methodology
  • What is UX strategy?

It is the abbreviation for User Experience and refers to the experience of users on a website.

For a SME, it can mean:

  1. An opportunity to enhance customer satisfaction.
  2. The chance to create a competitive advantage.
  3. The ability to foster customer loyalty.

 

  • Basic concepts about UX:
  1. Usability: it refers to the ease with users can find a product or service on a website.
  2. Accessibility: it involves meeting a set of conditions for all people can navigate on a website.
  3. Functionality: it refers to the technical capabilities of a website to deliver its services efficiently.
  4. A/B Testing: it is a way to compare two different versions of a website to identify which one may offer better results.
  5. UCD: acronym for User-Centered Design, which refers to creating the design of a website focusing on users' needs.
  6. Information architecture: it is the way of organizing and labeling the content of a website to facilitate users' navigation.

 

Are you ready? Start improving the user experience on your website now!

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