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How to establish an online store, a comprehensive guide.
09 May 2025. 09:29
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Acelera pyme

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Tags

  • SME maturity
    Initial
    Topic
    1. Comercio electrónico
    Scope to digitize
    1. Commercialisation

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How to establish an online store, a comprehensive guide

1. Technical arrangements

A domain that is concise and easy to recall.

Dependable hosting with SSL certificate (https://).

2. Framework and layout

Clear sections: home, about us, products, contact…

User-friendly navigation.

A design consistent with the brand's visual identity.

Website optimized for various devices.

3. Online sales and catalog

Clear descriptions, high-quality images, and current prices.

A well-structured product catalog.

Available payment methods (card, PayPal, Bizum…).

Shipping and return policies are clearly displayed.

Page modified based on country or location, if relevant.

4. Communication and contact

Contact information (phone, email, WhatsApp…).

Integrated chatbot.

Engaged and connected social networks.

5. Visibility and assessment

The webpage is optimized for search engine optimization.

Integration with Google Analytics and Google Search Console.

6. Adherence to legal standards

Legal notice, privacy policy, and cookie policy.

Forms with consent in accordance with GDPR.

7. Conclusive assessments

The page functions effectively on all devices.

The loading speed is at its best.

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