Improve your website's SEO with Google Keyword Planner

Positioning your website among the top results of search engines can be a boost for your business.

We show you how to achieve it with Google Keyword Planner!

23 Apr 2024. 12:32
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  • SME maturity
    Middle
    Topic
    1. Presencia Web
    Scope to digitize
    1. Digital strategy

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Positioning your website among the top results of search engines can be a boost for your business.

We show you how to achieve it with Google Keyword Planner!

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Improve your website's SEO with Google Keyword Planner

Google Keyword Planner is a keyword planner offered by Google Ads for free.

With it, you can:

  1. Identify keywords for your business.

  2. Get ideas to reach new consumers.

  3. Understand the performance of keywords.

 

  • Guide to using Google Keyword Planner:

  1. Use your Google Ads account.

If you haven't created one yet, sign up to be able to use the keyword planner.

 

  1. Select the 'Keyword Planner' tab.

Click on the 'Tools & Settings' button, and expand the 'Planning' option.

 

  1. Find the keywords.

Choose the 'Discover new keywords' option and enter the most relevant terms for your SME.

 

  1. Evaluate the performance of your keywords.

Click on the 'See search volume and forecasts' option, add the keywords whose performance you want to know, and find all the information about them.

 

 

Remember, this tool also allows you to optimize the advertising campaigns you run on the internet. So you can reach new users!

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