Responsible Artificial Intelligence: the next challenge for your SME

What is responsible AI?

More and more people and companies are using Artificial Intelligence in their daily lives and making this technology a fundamental tool to facilitate and improve their work. In fact, it is estimated to be worth more than 20.000 million of dollars today and could be worth more than 100.000 million by 2028.

However, like all technologies that have emerged throughout the course of humanity, Artificial Intelligence has changed the way we work, just as the advent of the internet did in its time. For this reason, it is now our obligation to promote a series of values that help and protect people from the bad practices that can arise from this innovative and revolutionary tool.

In this context, Responsible Artificial Intelligence is born, a new approach that seeks to develop, implement and evaluate tools that help create new platforms from a practical and beneficial point of view. These tools aim to protect people and organisations using Artificial Intelligence from the possible negative effects that may arise from these technologies.

Read on to find out more!

What are the main challenges of responsible AI?

Artificial Intelligence is already changing the world. And it is the responsibility of all its users to use these platforms correctly and ethically.

Therefore, responsible Artificial Intelligence is governed by six fundamental principles:

1. Fairness: it must ensure that all people have the same rights when using these tools regardless of their gender, ethnicity, religion or any other characteristic.
2. Security: these tools must be reliable and ensure that people are protected against possible cyber attacks and the risks of cybercrime.
3. Privacy: AI systems have to respect the confidential data of their users. These platforms collect a large amount of information about individuals, companies and even institutions, so ensuring their protection is essential.
4. Inclusion: they must take into account the circumstances of all people and adapt so that users with special physical or cultural needs can easily access these systems.
5. Responsibility: whoever creates or uses Artificial Intelligence must be consistent with the actions they take and ensure responsible use of these tools to mitigate the risks they may pose.
6. Transparency: individuals, companies or institutions should share their use of AI to encourage its development and enable more users or organizations to understand and access these tools.

How can it benefit your SME?

You already know what responsible AI is and the key aspects that govern it. Now, we can delve deeper into the benefits for small businesses and freelancers. Because, as well as having to encourage responsible use of it, they can make the most of this technology to improve the services they offer.

Responsible Artificial Intelligence is governed by six principles: fairness, security, privacy, inclusion, accountability and transparency.

For example, by offering safer products that meet the needs of everyone. To do this, it is necessary to evaluate the Artificial Intelligence systems used by each business, to know what works and what does not in order to identify possible improvements and to offer a service that guarantees the privacy and security of customers.

Also, having an Artificial Intelligence based on values can help you improve your image and create a relationship of trust with your customers. Many people are still unaware of the potential of AI - and are even afraid to use these tools. In this sense, the use of simple and safe platforms for all audiences helps you to streamline the execution of tasks and improve your service to consumers.

Finally, this approach is essential for the successful development of these tools. Choosing the right path for the future of Artificial Intelligence allows you to create a culture of responsible innovation, so you contribute your grain of sand to the development of these technologies. An effort that creates a future in which society grows with the help of digital tools that, in addition to generating new ideas more efficiently, ensure that they are cared for in an ethical and responsible manner.

In short, adopting Artificial Intelligence for your company helps you to perform tasks faster, thus reducing costs and improving both your efficiency in offering a better experience to your customers and your ability to inspire and create new services.

But this process must be done under principles based on responsibility and moral commitment to society so that we can build a better, safer and more inclusive world for all people.